History is filled with examples of people, companies, and
even nations taking advantage of misfortune and tragedy.
Another example was added to the list over last weekend with
the death of music diva Whitney Houston.
Apparently within 30-minutes of the public announcement of
Houston’s death Sony Music raised the prices on her Ulltimate Collection album.
The price rose by more than 60-percent in the U.K.
Whoever authorized the price increase is probably looking
for a new job for shortly after the greedy move the price went back down.
Some fans originally blamed Apple for the price hike on
itunes, but Apple automatically raised the price when Sony Music upped the
wholesale price of the album.
For Apple it may have been a computer generated hike, but
even so it gives the appearance of greed and insensitivity.
I wonder if ever, in our mercantile world, will we ever be
satisfied with just a reasonable profit.
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